Who is your client?
As an entrepreneur in healthcare you can have a great product to improve quality and efficiency in healthcare but still have a hard time selling it. The decision to use new technologies is divided between healthcare organisations and professionals, insurance companies and sometimes even patients. Often costs and returns are in different hands making renumeration hard. So how to sell prevention to doctors leading to a loss of hospital turnover?
This online workshop will focus on renumeration in Health care systems in general and specifically on the Dutch Healthcare system. It will give insight in the way the Healthcare system is organized to provide universal coverage for all, and what you should know if you want to get your innovation implemented and funded within The Netherlands and abroad.
Jeroen Kemperman is sr. Manager Strategy & Business Development at Achmea/Zilveren Kruis and writer of several books on business models. He does this from his background in industrial engineering as well as from his practical perspective of working in healthcare. For his books he has researched working business models in the complex world of world-wide healthcare.
Book & Registration
In preparation of the workshop (and for future reference) we will send you the recommended book ‘Brilliant business models in Healthcare‘ from Jeroen Kemperman, Jeroen Geelhoed & Jennifer op ’t Hoog (or in Dutch: ‘Briljante Businessmodellen in de Zorg’).